How does analytics help in your marketing?
Growing a business is like growing a crop. It takes dedication, foresight and savviness. The amount of hard work goes up a few notches, if you have built that business from ground up. Successful business owners are aware of the
Why do you need professional website for your business?
The world has come online in a very short span of time. People are aware that most businesses have their professional websites. However, not all of them see the need to have a website of their own. If you own a
The history of Infographics.
Infographics are that part of design world which bring together signs, charts, text and images turning the data into a visual information. Infographics makes the data easier to understand and attracts more attention at the same time. We could not stop
Why do we need brand guidelines?
Consistency is the key to recognition. A brand is recognized because it has that one thing that everyone recognizes because it is consistent. For example, by now everyone knows about the logo of McDonalds and can recognize it from afar
Red Dot Award.
We have all heard of literary prizes and awards for cinema, music and dance. Awards for designing, innovation, copywriting and the like may be less, but they are prestigious nevertheless. The Red Dot Award is an international award presented by the
Google Doodles.
Today, Google is synonymous with search engines. We all might be using it about a dozen times a day or even more. The usual Google doodle with red, blue, green, yellow letters is familiar to all of us. But often
Ergonomics - Made for You
Think of recent automobile, mattress or gadget advertisements you may have seen. Have you noticed the term ‘Ergonomically designed’ being used repetitively? What does it mean; and why is it important? The word ‘Ergonomics’ comes from the Greek words ‘Ergon’ meaning